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The Rules of Acquisition serve as an equivalent to the Talmud in Ferengi corporate religion. An ideal transaction in Ferengi philosophical thought is one where all of the Rules remain unbroken - in practice this is untenable as the Rules are inevitably self-contradictory.

The numbering system used for the Rules is traditional and should not be thought of as a ranking of importance due to their advisory nature. All rights are reserved.

Number Rule
1 Once you have their money, you never give it back.
2 The best deal is the one that brings the most profit.
3 Never spend more for an acquisition than you have to.
4 A man is only worth the sum of his possessions.
5
6 Never allow family to stand in the way of opportunity.
7 Keep your ears open.
8 Small print leads to large risk.
9 Opportunity plus instinct equals profit.
10 Greed is eternal.
11
12
13 Anything worth doing is worth doing for money.
14
15
16 A deal is a deal, until a better one comes along.
17 A contract is a contract is a contract ... but only between Ferengi.
18 A Ferengi without profit is no Ferengi at all.
19 Satisfaction is not guaranteed.
20
21 Never place friendship above profit.
22 A wise man can hear profit in the wind.
23 Nothing is more important than your health ... except for your money.
24
25
26
27 There is nothing more dangerous than an honest businessman.
28
29
30
31 Never make fun of a Ferengi's mother... insult something he cares about instead.
32
33 It never hurts to suck up to the boss.
34 War is good for business.
35 Peace is good for business.
36
37
38
39
40 She can touch your lobes, but never your latinum.
41 Profit is its own reward.
42
43
44 Never confuse wisdom with luck.
45
46
47 Never trust a man wearing a better suit than your own.
48 The bigger the smile, the sharper the knife.
49
50
51
52 Never ask when you can take.
53 Never trust anyone taller than you.
54
55
56
57 Good customers are as rare as latinum. Treasure them.
58 There is no substitute for success.
59 Free advice is seldom cheap.
60 Keep your lies consistent.
61
62 The riskier the road, the greater the profit.
63
64
65 Win or lose, there's always Hupyrian beetle snuff.
66
67
68
69
70
71
72
73
74 Knowledge equals profit.
75 Home is where the heart is, but the stars are made of latinum.
76 Every once in a while, declare peace. It confuses the hell out of your enemies.
77
78
79 Beware of the Vulcan greed for knowledge.
80
81
82 The flimsier the product, the higher the price.
83
84
85 Never let the competition know what you're thinking.
86
87
88
89 Never let the competition know what you're thinking.
90
91
92
93
94 Females and finances don't mix.
95 Expand or die.
96
97 Enough is never enough.
98 Every man has his price.
99 Trust is the biggest liability of all.
100
101
102 Nature decays, but latinum lasts forever.
103 Sleep can interfere with business.
104 Faith moves mountains... of inventory.
105
106 There's no profit in poverty.
107
108
109 Dignity and an empty sack is worth the sack.
110
111 Treat people in your debt like family ... exploit them.
112 Never have sex with the boss's sister.
113 Always have sex with the boss.
114
115
116
117
118
119
120
121 Everything is for sale... even friendships.
122
123 Even a blind man can recognise the glow of latinum.
124
125 You can't make a deal if you're dead.
126
127
128
129
130
131
132
133
134
135
136
137
138
139 Wives serve, brothers inherit.
140
141 Only fools pay retail.
142
143
144 There's nothing wrong with charity, as long as it ends up in your purse.
145
146
147 People love a bartender.
148
149
150
151
152
153
154
155
156
157
158
159
160
161
162 Even in the worst of times, someone still turns a profit.
163
164
165
166
167
168 Whisper your way to success.
169
170
171
172
173
174
175
176
177 Know your enemies, but do business with them always.
178
179
180
181 Not even dishonesty can tarnish the shine of profit.
182
183
184
185
186
187
188
189 Let others keep their reputation. You keep their latinum.
190 Hear all, trust nothing.
191
192 Never cheat a Klingon... unless you can get away with it.
193 It's never too late to fire the staff.
194 It's always good to know about new customers before they walk in your door.
195
196
197
198
199
200
201
202 The justification for profit is profit.
203 New customers are like razor-toothed greeworms. They can be succulent, but sometimes they bite back.
204
205
206
207
208 Sometimes the only thing more dangerous than a question is an answer.
209
210
211 Employees are the rungs on the ladder of success. Don't hesitate to step on them.
212
213
214 Never begin a negotiation on an empty stomach.
215
216
217 You can't free a fish from water.
218 Always know what you're buying.
219
220
221
222
223 Beware the man who doesn't make time for love.
224
225
226
227
228
229 Latinum lasts longer than lust.
230
231
232
233
234
235 Duck - death is tall.
236 You can't buy fate.
237
238
239 Never be afraid to mislabel a product.
240
241
242 More is good. All is better.
243
244
245
246
247
248
249
250
251
252
253
254
255 A wife is a luxury. A smart accountant is a necessity.
256
257
258
259
260
261 A wealthy man can afford anything except a conscience.
262
263 Never let doubt interfere with your lust for latinum.
264
265
266 When in doubt, lie.
267 If you believe it, they believe it.
268 If they believe it, you believe it.
269
270
271
272
273
274
275
276
277
278
279
280
281
282
283
284 Deep down, everyone's a Ferengi.
285 No good deed ever goes unpunished.

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